Videos Without Borders – Storytelling & Messaging to the World
If a picture is worth a thousand words, how many words is a video worth? Cisco says that in 2018, 76% of internet bandwidth will be consumed serving up video. Multinationals, SME’s, NGOs, government agencies, and even the 500,000+ conferences held globally – all have stories to tell about their products, their services and their brand. They all want to send their message to millions of consumers in the most engaging, cutting edge digital ways – all using multilingual video viewing on all platforms including mobile. Effective, impactful video is by far the most efficient way to communicate with your audience, but viewing multilingual video is more a technology challenge as a language problem. This session will explore a variety of ‘end-to-end solutions’ to help companies of any size to cost effectively create global video campaigns to tell their story to the world. In addition to traditional professional subtitling, we will discuss crowd sourcing, global one-minute mobile film contests, and delivery of in multiple languages using microSD chips on feature phones in all rural areas of the world.
Michael Smolens Bio
After graduating from Carnegie Mellon University in 1969 with a dual degree, Michael became a lifetime serial entrepreneur. Dotsub is his ninth start-up, the first one in technology – the first eight being outside the US in high-risk emerging economies employing thousands of people primarily producing textiles & apparel. These were in Haiti, Mexico, Hungary, Romania, Turkey, Pakistan, India, Egypt, Jordan, Russia and Azerbaijan.
Dotsub was conceived in 2004, launched in 2007, becoming the world’s first browser-based technology to enable video, created in any language, to quickly and easily become available in any other language, using either machine, human or professional translation, and then viewable on all existing and future video enabled devices and platforms, including mobile. Dotsub was awarded patents on its technology in 2014. Dotsub is proud to be a founding partner of Videum Health, the world’s first multilingual video portal in the Healthcare & Pharmaceutical Industry, with its Italian partner Esense.
Michael’s life vision is “To remove language as a barrier to cross-cultural communication using multilingual video”. As video becomes the dominant way to communicate and tell stories, he has started the journey to help provide knowledge to 7.2B people in the world, in their native language. He recently added the title ‘Collector of Puzzle Pieces’ to his more traditional ones of Founder, Chairman & CEO.
Michael is on the Board of Translators Without Borders, Hands to Hearts International, Mother and Child Health and Education Trust, Media for Change, and One Plus Two Media. He lives in NYC with his wife Daryl, and has two daughters Lauren & Ali, and three grandchildren, Daniel, Dylan and Hayden.