Archive for October 2015

Dotsub is a Technical Partner for Frontiers of Interaction

foiOnVideum_845x160Dotsub is proud to be a Technical Partner for Frontiers of Interaction.  Along with Dotsub Partner, Videum, we will be participating in the FrontierX: Health track.  Roberto Ascione, Primary Adviser for Videum and CEO at Healthware International, will be the Curator of the Health track, exploring how healthcare is being transformed by digital technologies.  Dotsub’s CEO and Founder, Michael Smolens, and our Chief Innovation Officer, David Orban, are featured speakers.

Frontiers of Interaction is the meeting point of design, technology and everything digital and interactive.  There are over 40 world class speakers from different disciplines and industries. Delegates are expected to number over 600 people this year.   Founders, entrepreneurs, designers, managers, academics, thinkers and makers will share insights, strategies and visions in an open conversation mood during two days of keynotes, workshops, panels and discussions.

The conference will take place on November 12-13, 2015 in Milan, the capital of Italian Finance, Innovation, Design and Art.

Dotsub Convenes Panel at Streaming Media West

PTZOptics-at-Streaming-Media-West

 

 

 

Streaming Media West
November 17 – 18, 2015
World-Class Video: Speaking To the Heart of Enterprise ROI

To deliver video ROI, global enterprises need to touch as many people as possible. Increasing video search, reach, access, and engagement are key.  Video captions are proven to increase video views and completions as much as 40%. And getting local culture right is critical for growing new markets, teams and future revenues. Translated subtitles can connect your company to millions more hearts and minds. This panel of multi-national video pros will discuss what works, and doesn’t, and share insider how to on questions like: Where’s the most ROI? If quality is critical to your company, what are good enough translations? And what are the risks of missing deadlines, cultural faux pas, and brand damage of bad translations.

Moderator: Peter Crosby, Chief Revenue Officer – Dotsub.com

Charlie Ung, Workforce Communications and Enablement – IBM Digital Media

Anja Schaefer, VP – Lionbridge Global Solution Team

Michael Novak, CEO – One Plus Two Media

The New Video Web

The New Video Web blogged by David Orban

Apple-TV-speech-recognitionThe next generation information devices are going to seamlessly display video content not restricted to a simple window within the browser. The entire screen will be a video, with smart elements that must be understood by the computer in order for the user to fully interact with them.

When the Web was born, even support for still images was a last minute add-on. Slow connections, and uneven graphics support meant that to deliver full multimedia experiences (as it was called at the time), CD-ROMs were preferred. These had proprietary authoring platforms, and their user interfaces had relatively primitive navigation menus, with limited options for interactivity.

Slowly, video has been integrated into the online experience. “Bolted on” would be a better expression. Famously, the most popular plugin for browsers that played video, Flash, was the source of vulnerabilities, made browsers slower and was a drain on batteries. The proprietary nature of Flash made the entire Internet ecosystem dependent on one vendor, Adobe, and was not sustainable.

The HTML5 standard includes native support for video through a new tag in the language. HTML5 was released last year, and the various browsers are being updated to include full support for it. But in the meantime, through the years, an even more important change happened: the ubiquitous presence of Internet-connected devices made it necessary for video content to accommodate a variety of ways of interacting with it (via smartphones for example), not just through traditional browsers and computers.

What will this new video experience be? What we will see is the blurring of the boundaries between traditional browser experiences and video. The entire screen will become a “smart” video, with the entire field being interactive. The objects and components of the video will be live and recognizable by the device, and the user will be able to activate and manipulate them. Multiple modes of human interface will be available, including voice, haptic, motion and gestural. Rather than Web video, we will have the Video Web. (This concept has been suggested to me by my friend Michele Leidi, a live mind mapping expert.)

singUni

This is one of the reasons why platforms like Dotsub are so important. (Full disclosure, I am the Chief Innovation Officer of Dotsub, a New York based company which I led as CEO for four years.) Dotsub allows videos to be fully understood by computers, and people, in any language, as sound, text, context, and meaning. Making captions and translated subtitles a universal part of the online video experience, we can exploit their full value.

An important example of how this works in the new video web has been demoed by Apple during the keynote launching the latest Apple TV. On stage, at around minute 61 of the demo there was one particular moment of speech interaction: using the new remote with speech recognition. “What did she say?” The audience could listen to the audio track while reading the text at the same time so that what was said could be understood. This is a concrete example of how the presence of enhanced video, in the form of speech recognition and captions, and the universal assumption that captions will be available, enhances the user experience. Moreover, the entire Apple TV operating system itself, with all of its moving parts, and seamless integration of the videos, is an example of the concept of the emerging Video Web. Be on the lookout for more examples of this and an explosion in the richness of the Video Web in the near future.

David’s blog can be found here.

This post is also available in: Italian