Archive for November 2013

Full-Function Videos for iOS Devices = M4V

Dotsub provides a unique way to deliver videos with subtitles onto Apple’s iOS mobile devices -which represent about half of all devices in use today.

M4V files are a video container format developed by Apple to encode TV episodes, movies, and music videos for its iTunes Store.

Although similar to the more common MP4 format, the M4V format delivers more functionality on iOS devices, including the proper rendering of the Dotsub subtitles.

Dotsub can produce these customized video files to deliver up to 32 languages for your training, product detailing, or field sales needs.

For instance, the video below, which we also wrote about in the SEO article,  can be viewed in standard browsers and on your iOS device Safari browser through Dotsub’s “auto-magical” technology behind the scenes…

 

Creating an M4V file from Dotsub is easy.  Ask your Project Manager to provide M4Vs or simply check the box on the TCMS.

Once you have your M4V file from Dotsub, you can upload it to your iPhone/iPod/iPad. Watch this video to show how to upload your video via iTunes.

To discuss how M4V formatted files will increase your training effectiveness, sales calls and overall business communications, call us at +1.212.991.8685, send an email to [email protected], or visit: http://dotsub.com/enterpriseреклама в краснодареподдержка сайта в месяцкнопка мне нравится фейсбук

Joy To The Whole World!

We want to help you spread good cheer as far and wide as possible.

So for Dotsub’s Enterprise clients, we will caption your company’s holiday video, up to 5 minutes in length, as a free courtesy of the season until December 20th.

Here’s one of the very best examples of enterprises taking their holiday making seriously​ – First Round Capital‘s famous 2012 holiday ​v​ideo ​- ​”Call Me First Round​”…

 

And if you also want to translate it, we’ll give deep discounts to our new or existing Enterprise customers on this holiday video as well.

Hmmm… how do you translate: Fa, La-La-La-La, La-La-La La!

Call us today at +1.212.991.8685, email [email protected]Angry Racer game onlineпродвижение туристических сайтовкак узнать пароль от wifi на планшете

Customer Kudos Count…

Enterprise customer David Birnbaum, Vice President of Learning at Coldwell Banker Real Estate’s University, gave Dotsub a shout-out about our years of working together at the Kaltura Connect 2013 Conference in New York City.  This video also has closed captions and three other language translations in the upper-right hand corner pull-down menu here:


Thank you David, and right backatcha for your e-Learning and Training Industry Awards!

For context,  Coldwell Banker University  is an important part of the Coldwell Banker Real Estate LLC offering.  CBU says “Interactivity and engagement are key components in modern learning, and we are thrilled that the new learning portal gives our network an opportunity to create a balanced business strategy. They can supplement in-person and face-to-face training with videos, podcasts and social learning tools, so our affiliated managers and brokers can further propel their businesses. We also believe the key to a successful real estate operation lies with office managers. And we have come up with a unique way to teach, inspire and empower managers to coach today’s real estate agents, while strategically managing their business for maximum profitability.”

For more information, call us at +1.212.991.8685, send an email to [email protected], or visit our web site at: http://dotsub.com/enterprise

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Are Your Videos Lost In Translation… or Find-able?

One in 120 million. That’s the odds of your video being found on YouTube, let alone the entire Internet.  So how do you win this video lottery?

Transcripts, in a word. Interactive Transcripts in two, if you want users to like them as much as search engines do.

Dotsub provides transcripts, and more importantly, Interactive Transcripts which are click-able by viewers and jump to the corresponding  place in the video.  Added into web pages around the video player, Interactive Transcripts can be laid out as a pull-down in the webpage, to become indexable by all major search engines.

As above, our API also provides search functionality for the Interactive Transcript, and highlighting for each phrase as it’s being said.  Not exactly Karaoke style, but you can see how helpful both features would be.

When Dotsub’s 508-compliant closed captions are used as Interactive Transcripts, every on-screen graphic and off-screen sound (like applause) are also documented, so they also become discoverable with standard internet search engines.

Want to see how Dotsub’s technology and Language Services can make your video stand out from the crowd?

Call us at +1.212.991.8685, send us an email at [email protected] or visit our web site at: http://dotsub.com/enterprise

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Three Secrets to Unlocking America’s Biggest Growth Market

Hispanics in America, now 50 million strong, offer $1.2 trillion in annual buying power.  And Hispanic influence is surging with 15% of U.S. population growing to 30% by 2050.  (1)

The three secrets for addressing this boom market – Spanish, Video,  Mobile – ¡Ole!

Most Hispanics speak Spanish at home, US Census reports up to 75%.  In fact, the U.S. may have the second largest population of Spanish speakers in the world. (2)

So for 38 million Hispanic customers in waiting, language is your key to being heard, respected, and ah… bought-into, so to speak.

But you don’t need to be Univision, PeopleEspañol, or ESPN Deportes to make your audio and video messaging go native.

Dotsub habla español.

We translate more Spanish than any other language for video customers such as AARP, Cisco, Mundial Sports Network, and World Business Forum — almost 30% of all our work.

Our customers choose Dotsub since language can be tricky and sensitive stuff. For instance, in Mexico a car is a “coche;” but in Guatemala, a “coche” is a pig!  So use the word “auto” to be safe, and work with professional translators like ours.

Dotsub’s Argentinian production office makes translations fast and easy, whether from English into Spanish, or the other way around.  Native Spanish telenovelas, local video training, even news from Pope Francis, are translated into English and in demand around the world.

Video also speaks to Hispanics best. Neilson says they’re likely to spend 68% more time watching video on the Internet than non-Hispanics, and 20% more time watching video on mobile phones. In fact, they are 28% more likely to own a smartphone than their non-Hispanic counterparts. (3)

And translating mobile content into Spanish drive significantly more engagement and brand loyalty with users. (4)

Dotsub has even engineered its brand of special MP4 / M4V files to play subtitled videos on all Apple iOS and Android mobile devices. See more about Dotsub’s M4V video files that display full-screen properly on iOS with subtitles in up to 32 different languages.

 So if Spanish + Video + Mobile = 38 million more chances to engage new customers, partners and employees… what language do you want your messaging to speak?

 Feliz Navidad, anyone?

 See Dotsub, ¡Sí!

So call us at +1.212.991.8685, send an email to [email protected], or visit:  http://dotsub.com/enterprise

References:

(1) Hispanics are the most digitally savvy group http://www.adweek.com/news/advertising-branding/technology-meets-culture-149178

(2) State of the Hispanic Consumer:The Hispanic Market Imperative http://es.nielsen.com/site/documents/State_of_Hispanic_Consumer_Report_4-16-FINAL.pdf

(3) Marketing Tips for Reaching Hispanic Americans  http://boss.blogs.nytimes.com/2013/02/01/marketing-tips-for-reaching-hispanic-americans/?_r=0

(4) App Developers Missing Out On Hispanic Market http://www.hispanictrending.net/2013/08/app-developers-missing-out-on-hispanic-market.html (Original report by BiTE Interactive and YOUGOV.com).

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